Best use of video

Brandon Hall Group

Since 1995

Trusted by more of the top 100 lenders

Sales
training your
loan officers
will actually use.
Let's connect Dale Vermillion Michael Brucato Jake Vermillion
U.S. Bank Home Loans PenFed Credit Union Primary Residential Mortgage, Inc. CrossCountry Mortgage NewRez Paramount Residential Mortgage Group American Financial Network M&T Bank Mr. Cooper USA Mortgage Planet Home Lending American Pacific Mortgage Supreme Lending Wintrust Ruoff Mortgage New American Funding AnnieMac Home Mortgage U.S. Bank Home Loans PenFed Credit Union Primary Residential Mortgage, Inc. CrossCountry Mortgage NewRez Paramount Residential Mortgage Group American Financial Network M&T Bank Mr. Cooper USA Mortgage Planet Home Lending American Pacific Mortgage Supreme Lending Wintrust Ruoff Mortgage New American Funding AnnieMac Home Mortgage

Blending tools to maximize profitability

There's more to influencing bottom line results than just award-winning training. It starts with knowledge, but requires problem-solving, accountability, and trust.

Executive 1:1s

Manager 1:1s

Executive consults

Manager consults

Call reviews

Secret shopping

Group coaching

Live training

On-demand courses

Scripts

Worksheets

Manuals

LendingTree

Trusted since 2010

LendingTree's exclusive training partner for nearly 15 years

Get LendingTree certified

Enterprise feature

100% track record

Improved conversion and production for every client since 1995

More than 90% of our clients have either worked with us before or were referred by someone who has. Dale's #OthersFirst approach simply works.

But don't take our word for it.

Hear from our clients

Tim Frederick

Head of Mortgage Originations

M&T Bank

Todd Feager

National CD Manager

Top Flite Financial

Jacqueline Pisoni

Area Vice President

Motto Mortgage

Joe Buxton

Branch Manager

CrossCountry Mortgage

Gabe Allen

CEO

Royal United Mortgage

40%

Decrease in fallout

This team saw a 40% decrease in the number of loans that fell-through while in-process.

36%

Better than market

While the market saw a 45% drop, this team only saw a 9% decrease in production.

11%

More appraisals

On average, this team's LOs are converting 11% more pitches into ordered appraisals.

Enterprise feature

Delivered only by Dale

Because you should know who's training your employees before you sign the check

Let's be honest, in 2024 mortgage and real estate "coaches" are a dime a dozen. That's why all of our training is delivered exclusively by the name you trust, not the one you're assigned.

Connect with Dale
4x HousingWire Vanguard MPA Housing Industry Icon MPA Global Mortgage 100 NAMB Community Impact Award BBB Torch Award for Ethics ATD Excellence in Practice
NAMB Community Impact Award BBB Torch Award for Ethics ATD Excellence in Practice

Enterprise feature

Live and on-demand

So your team can learn when, where, and how they want

Corporate learning has separated into two camps:

Coordinating groups to train together

Leaving employees to their own devices

Frankly, both have their pros and cons. Which is why we've blended the two approaches to streamline your training dollars while ensuring each team member gets the engaging learning experience they deserve.

See a learning hub
September Sales Session

The lost art of outbound calling

Sales

September

25 mins

September Leadership Session

The lost art of presence

Leadership

September

35 mins

August Sales Session

The lost art of being resolute

Sales

August

43 mins

August Leadership Session

The lost art of results & retention

Leadership

August

24 mins

Transform how your team sells

With our side-by-side approach, our team is committed to helping yours adopt a best-practices approach to mortgage lending.

From retooling your contact strategy, to optimizing your application, to strengthening your customers' post-sale commitment, our approach is designed to impact every facet of your customer journey.

Explore enterprise
Case Study: Inceasing contacts-to-apps while reducing fallout

Case Study

11% more appraisals, 40% less fallout

Learn how a refi-only, consumer-direct lender outperformed their competition by 36% after adding our services to their existing training.

Our team diagnosed key sales, marketing, and operational shortfalls before optimize this lender's process to help them gain marketshare in a rising rate environment.

Request your copy

Testimonials

Hear from our customers

From measurable ROI, to company culture, to new personal bests, our clients have seen widespread impact through partnership

Josh Harmatz

EVP of Mortgage Production

Enterprise client
Sales leader
Matthew West

Week over week, we are seeing 25-40% increase in production, but I don’t think we have scratched the surface yet.

This is why I cant appreciate you and the team enough, allows me to put all my trust into your team.

Matthew West

Vice President - Mortgage Servicing Member Operations, Digital and Member Experience & Digital Sales Executive

Enterprise client
Originator

I have been through countless seminars and trainings from everyone you could think of.. but as it stands for a direct message, influence and guidance on what we are experiencing in the live moment, this crushed it.

I have no less than 100 pages of notes from the 8 hours and a lot to work on, internalize and make my own.

Dale was great when I first met him 20 years ago, he’s on a new level that is unmatched.

Brad Wurtz

Senior Mortgage Consultant

25%

increase in average pipeline

Since adopting this approach, we've seen our average pipeline increase by an impressive 25%, with some team members experiencing up to 4X growth.

Joe Buxton

Branch Manager

Enterprise client
Sales leader

Just wanted to send you a thank you for all your hard work in 2023. We all appreciate all your group coaching and one-on-one coaching with our operations and sales team. We don't say it nearly enough but thank you so very much for everything this year.

We appreciate you, your friendship, and partnership. Thank you for being amazing! Can't wait to see what 2024 has in store for us!!!

Allison Johnston

President

Enterprise client
Sales leader

Being a call center and preferring not to be away from our desks for significant portions of the day, this couldn’t be a better format to deliver the message.

Ps: the website is phenomenal. Your tech in general appears to be the best in market. The videos are crisp, clear and look impressive on this side.

Joseph Buxton

Branch Manager

40%

decrease in loan fallout

Applying the strategies Dale teaches can gain more production from high achievers than you think. We were always focused on listening and coaching low performers, and this experience completely changed our perspective.

Todd Feager

National CD Manager

 

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